Wordable is the closest thing to a direct competitor we have. It’s been around for years, plenty of well-known content teams have used it, and unlike most Google Docs publishing tools, it genuinely connects to HubSpot.
So this comparison is a real one. Here’s where each tool lands.
Everything about Wordable below comes from their public site and from their own plan table as it stood in June 2026, which is the most recent version we could read. See the note directly below for why.
Check the status of Wordable’s app before you sign up
We ran into this while researching prices, and it seems worth passing on rather than burying.
As of September 7, 2026, app.wordable.io returns a server error. That subdomain is where the Login, Sign up, and Get Started Today buttons on Wordable’s site all point, and it’s also where their pricing page loads its plan table from, which is why that table renders empty. Separately, Wordable’s WordPress plugin was closed on wordpress.org on August 17, 2026, with a notice saying the closure is temporary and pending review. Their own documentation says WordPress connections require that plugin.
For context on how recent this is: their sign-up page was still responding normally in mid-June 2026, and the error we’re seeing today was already in place by the end of August.
What we are not saying is that Wordable has shut down. There’s no announcement anywhere, their marketing site is up, and their blog is still publishing. Outages get fixed, and plugin reviews get resolved. But if you’re evaluating Wordable today, try creating an account before you plan a workflow around it, and check the state of things yourself rather than taking a competitor’s word for it. We’ll update this page when it changes.
The short version
Wordable is a multi-destination exporter. Google Docs in, WordPress or HubSpot or Medium out. It cleans HTML, compresses images, adds alt tags and meta descriptions, and applies a set of transformations you tick on before export. It’s packaged for teams and agencies: multiple seats, multiple sites, and plans that scale to hundreds of both.
ContentPush is a HubSpot tool. Google Docs in, HubSpot out, and everything else we’ve built assumes that. Modules, article refreshes, interlinking rules, 18 locales, a broken-link audit, and an MCP server that lets Claude drive the whole workflow.
The practical difference: Wordable gets your document into HubSpot. ContentPush is designed around what a HubSpot blog actually needs, before and after that moment.
Where Wordable is stronger
Teams. Every Wordable plan includes at least 2 users, and the top plan includes 10. ContentPush is single-user today. If three writers and an editor all need to publish, Wordable handles that and we don’t. This is the clearest reason to pick them.
Multiple sites. 5 sites on the Basic plan, 50 on Pro, unlimited on Premium. ContentPush connects one HubSpot portal. Agencies running client blogs are Wordable’s core buyer, and the packaging shows it.
More than one destination. If you publish to a WordPress blog and a HubSpot site, or syndicate to Medium, Wordable covers all three from one place. We cover exactly one.
Publishing templates. Save your export settings once and reuse them, so every post lands with the same transformations applied. It’s a good pattern, and it’s the reason Wordable scales across large teams without everyone re-picking the same options.
Track record. Wordable has been doing this since well before we existed, with the review history to match.
Where ContentPush goes deeper on HubSpot
Wordable’s HubSpot support is an export destination alongside WordPress and Medium. That sets a ceiling on how HubSpot-specific it can get. Ours is the only destination, so:
HubSpot modules and video embeds. Drop custom HubL module blocks, YouTube, or Wistia embeds into your document and they render natively in HubSpot CMS. Clean HTML is the right output when you serve three platforms. It isn’t enough when a post needs a CTA module and a real embed.
Updating articles that are already live. Link a document to a published HubSpot article and push edits back as a draft. Most content work is refreshes, and a tool that can only create posts turns every refresh into a duplicate.
Interlinking rules. Set them once: internal pages open in the same tab, external links open in a new tab, competitor URLs get nofollow. Applied automatically on every publish. Wordable’s transformations cover some of this ground per export; ours are rules that persist across your whole blog.
Multilingual publishing. All 18 locales HubSpot CMS supports, so translations land in the right locale group instead of floating loose.
On-page SEO audit (Beta). Crawls your published HubSpot posts, reports every link returning a 3XX or 4XX with the redirect’s final destination, and pushes your fixes back as drafts. Nothing in an export-only tool looks at your blog after the export.
Claude via MCP (Beta). Connect Claude Desktop or Claude Code and hand off publishing in plain language. Claude gets 18 tools spanning imports, document search and updates, HubSpot blogs, authors, files and modules, image handling, featured images, and publishing.
At a glance
| ContentPush | Wordable | |
|---|---|---|
| Document source | Google Docs | Google Docs |
| Publishes to | HubSpot | WordPress, HubSpot, Medium |
| Entry price | $29/mo | Free plan, then $29/year (Basic) |
| Volume included | Unlimited documents and publishes | 5 exports/mo (Free), 10 (Basic), 20 (Pro), 50 (Premium) |
| Sites / portals | 1 HubSpot portal | 1 (Free), 5 (Basic), 50 (Pro), unlimited (Premium) |
| Seats | Single user | 2 (Free and Basic), 5 (Pro), 10 (Premium) |
| Image handling | Automatic WebP into HubSpot File Manager | Compression, alt tags |
| HubSpot module blocks | Yes (custom HubL) | Not documented |
| Update live HubSpot articles | Yes, as drafts | Not documented |
| Multilingual | 18 HubSpot locales | Not documented |
| Link handling | Persistent interlinking rules | Per-export transformations |
| Broken-link audit | Yes (Beta) | No |
| AI / agent access | MCP server for Claude (Beta) | No |
| Reusable export presets | No | Yes (publishing templates) |
| Trial | 7 days, unlimited posts, no card | Free plan (5 exports/mo), 30-day guarantee |
Pricing
Wordable bills annually, and it’s inexpensive. There’s a free Hobbyist plan with 1 site, 2 users, and 5 exports a month. Basic is $29 a year for 5 sites, 2 users, and 10 exports a month. Pro is $149 a year for 50 sites, 5 users, and 20 exports a month. Premium is $349 a year for unlimited sites, 10 users, and 50 exports a month.
ContentPush is $29 a month for unlimited documents and unlimited publishes to one HubSpot portal, with one user.
On sticker price, Wordable wins outright and it isn’t close. What that price buys is a monthly export budget: 10 a month on Basic, 20 on Pro, 50 on Premium, and every republish after a round of edits spends one. ContentPush has no counter to run down, which matters most if you refresh existing posts as often as you publish new ones.
If you publish a handful of posts a month, need seats, and want the lowest possible bill, Wordable’s pricing is hard to argue with. Our case is what you get inside HubSpot for the difference, not the price itself.
Who each is for
Choose Wordable if you have a team that needs multiple seats, you manage several sites or client blogs, you publish to WordPress or Medium alongside HubSpot, you want reusable export presets, or cost is the deciding factor.
Choose ContentPush if HubSpot is your only CMS, you’re publishing solo, you refresh posts often enough that a monthly export budget would get in the way, or you want the HubSpot-specific work (modules, locales, link rules, broken links, Claude) handled rather than approximated.
If you publish to WordPress and HubSpot and don’t need per-CMS depth, BlogSync covers eight platforms from one subscription. And if your blog is on WordPress only, Docswrite is a better fit than either of us.
Coming from Wordable
Nothing to migrate. Your drafts live in Google Docs and your posts live in HubSpot; neither tool holds them. Connect your Google account and your HubSpot portal, paste a doc link, and publish. Setup takes about two minutes.
The trial runs 7 days with no credit card and no export limit, so a real week of publishing fits inside it.
Think we got something about Wordable wrong? Tell us and we’ll correct it. We’d rather this page be accurate than flattering.